Over the last six years, Bliss brought that wine to a number of well-recognized and Michelin-starred restaurants throughout the U.S.  As that business continues to grow, Bliss turned towards expanding their direct to consumer Bliss Wine Club designed as a monthly wine membership delivered right to their members’ homes. 

• Led a team to conduct a feasibility assessment of global business operations
• Conducted benchmarking study to identify competitors
• Assessed marketing strategy 
• Conducted capacity assessment for internal operations
• Evaluated tools to optimize online platforms to increase customer conversion rates
• Designed plan to expand customer awareness and engagement
• Created strategy for strategic partnerships with existing B2B clients and to plan long-term events in cities across the U.S.
• Developed strategy recommendations for long-term scalability